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赛事相关
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SELECTED WORK/02
BRAND CONTENT SOCIAL MEDIA
CLIENT
CONTINENTAL Asia Pacific
SELECTED WORK/02
BRAND CONTENT SOCIAL MEDIA
CLIENT
CONTINENTAL Asia Pacific
目聚焦马牌轮胎的社交媒体广告创意与视觉制作，以产品为核心，通过场景构思、构图与镜头语言，探索轮胎广告的多种表达方式。制作流程结合三维场景搭建、镜头预演、AI 影像生成与后期合成，将前期创意逐步发展为静态广告和动态短片
着重塑造画面氛围、视觉张力与叙事节奏，并针对不同社交媒体平台调整画幅、版式与视频长度，完成系列品牌内容
Overview
目聚焦马牌轮胎的社交媒体广告创意与视觉制作，以产品为核心，通过场景构思、构图与镜头语言，探索轮胎广告的多种表达方式。制作流程结合三维场景搭建、镜头预演、AI 影像生成与后期合成，将前期创意逐步发展为静态广告和动态短片
着重塑造画面氛围、视觉张力与叙事节奏，并针对不同社交媒体平台调整画幅、版式与视频长度，完成系列品牌内容
Overview
PROCESS / WORKFLOW
Workflow
从故事构思，到电影镜头
01
手绘构思 / Sketch
用草图梳理情节、构图与人物动作
02
故事拆解 / ChatGPT
整理草图与想法，形成场景与镜头描述
03
场景搭建 / Blender
借助 GPT 编写脚本，搭建并调整三维场景
04
镜头预演 / Blender
采用预设镜头，输出构图与运镜参考
05
影像生成 / Seedance
结合预演生成镜头，筛选画面与动作
故事构思 / 分镜草稿 / 场景校正 / 预演制作 / 生成筛选
CONTINENTAL / 02
PROCESS / WORKFLOW
Workflow
从故事构思，到电影镜头
01
手绘构思 / Sketch
用草图梳理情节、构图与人物动作
02
故事拆解 / ChatGPT
整理草图与想法，形成场景与镜头描述
03
场景搭建 / Blender
借助 GPT 编写脚本，搭建并调整三维场景
04
镜头预演 / Blender
采用预设镜头，输出构图与运镜参考
05
影像生成 / Seedance
结合预演生成镜头，筛选画面与动作
故事构思 / 分镜草稿 / 场景校正 / 预演制作 / 生成筛选
CONTINENTAL / 02
钢琴旋律与驾驶画面交织，在指尖与车轮的起落流转间，让回家的心情慢慢舒展
Creative Concept
琴键起落，卸下一天的忙碌
双手在琴键与方向盘之间切换，让演奏的节奏呼应驾驶的节奏，也让归途成为从忙碌回到自我的过渡
车轮向前，归途与琴声同频
01 / 故事构思
02 / 视觉参考
Visual References
CONTINENTAL / 轮胎三视图
DBX707 / OFFICIAL REFERENCES
以实车外观与内饰为参照，减少生成画面中的结构偏差与细节错位。
Characters
04 / 角色设定
驾驶者
结束一天工作，在回家的路上逐渐放松。
演奏者
以钢琴演奏呼应驾驶，让舒缓的节奏贯穿影片。
Composing
05/ 场景与镜头预演
CONTINENTAL
PROCESS / AI FILM
Image to Motion
从静态画面，到动态影像
01
提示词拆解 / ChatGPT 6 Astra
将草图转为场景、机位与光线描述
02
关键帧生成 / Nano Banana Pro
结合轮胎素材生成画面，筛选并调整细节
03
动态生成 / Seedance 2.5
设置运镜与动作节奏，衔接镜头与品牌收尾
根据画面与动作效果回改提示词，
逐轮筛选与调整。
我的工作：构思 / 提示词编写 / 画面筛选 / 细节校正
SELECTED WORK / 02
CONTINENTAL
PROCESS / AI FILM
Image to Motion
从静态画面，到动态影像
01
提示词拆解 / ChatGPT 6 Astra
将草图转为场景、机位与光线描述
02
关键帧生成 / Nano Banana Pro
结合轮胎素材生成画面，筛选并调整细节
03
动态生成 / Seedance 2.5
设置运镜与动作节奏，衔接镜头与品牌收尾
根据画面与动作效果回改提示词，
逐轮筛选与调整。
我的工作：构思 / 提示词编写 / 画面筛选 / 细节校正
SELECTED WORK / 02
Rain falls. Confidence holds.
雨天，从容依旧
Rain falls. Confidence holds.
雨天，从容依旧
Rough roads. Steady confidence.
路有崎岖，心有底气
Rough roads. Steady confidence.
路有崎岖，心有底气
Selected Work / 03
Aura 视觉设计
团队项目
University of Michigan
Selected Work / 03
Aura 视觉设计
团队项目
University of Michigan
Aura 以日常陪伴为创作主题，将温暖、亲切的气质转化为角色、色彩与插画
我依据团队确定的内容与功能方向，负责视觉设计与呈现，包括角色形象、配色、画面编排及延展物料
珊瑚粉建立鲜明的视觉重点，暖白与浅粉留出轻盈的呼吸感；圆润造型与柔和光影，让不同画面保持一致的品牌气质
Aura
AURA / VISUAL DESIGN
My Role
负责角色设计与色彩选择
设计 Len 与 Nova 的形象、表情和动作，并完成项目配色、画面编排及视觉衍生设计
01
色彩选择
选择珊瑚粉、浅粉与暖白作为项目配色，确定主色、辅助色及其在画面中的使用比例
主色 · 辅助色
02
角色设计
设计 Len 与 Nova 的外形、配饰、表情和动作，分别表现温和的狮子与活泼的机器人形象
造型 · 表情 · 动作
03
画面编排
安排角色、图片与文字的位置，设计标题大小、画面留白和重点细节的展示方式
构图 · 字体 · 留白
04
贴纸与动画
♥
设计双角色互动贴纸与装饰图案，制作以 Len、Nova 陪伴大学生为主题的动画短片
贴纸 · 角色动画
协作分工
团队提供内容与功能方向，我负责角色、配色及相关画面的视觉设计与制作
LEN / 温暖的绒毛质感
橘棕鬃毛 · 奶油色面部 · 珊瑚红点缀
蓬松鬃毛勾勒柔软轮廓，奶油色面部衬出表情。护目镜、爱心包与小书形成鲜明记忆点；抬手、拥抱与阅读姿态，让角色更有亲和力
NOVA / 轻盈的机械形象
奶油白外壳 · 暖金微光 · 圆润结构
以奶油白弱化金属的冷硬感，暖金光环与发光眼睛增添温度。翅膀、轮子和圆润关节呼应整体轮廓，通过眼形与动作变化丰富角色表情
Aura / 色彩与图形语言
视觉基础 · 色彩 · 图标
色彩搭配
珊瑚粉 · 主色
#E65C6B
浅粉
#FFC0CB
柔粉
#FFE4E1
暖白
#FAF4F0
纯白
#FFFFFF
柔和渐变 · 珊瑚粉 50% → 奶油白
深暖灰
#5D4E48
暖棕
#8F634A
图标风格
Settings
Done
Sparkle
Mood diary
Safety
Next
Activity
Back
Add
Calendar
Send
Voice
Chat
Love
Globe
Check-in
Daily quote
Support
Home
Companion
Diary
Profile
Campus
Peer support
Helpline
Loading
Happy
Calm
Tired
Anxious
Microsoft
Apple
珊瑚粉形成视觉焦点，浅粉与暖白铺陈背景；深暖灰用于文字，与暖色画面自然衔接。图标以圆润线条和统一色彩呼应角色造型
Aura / 色彩与图形语言
视觉基础 · 色彩 · 图标
色彩搭配
珊瑚粉 · 主色
#E65C6B
浅粉
#FFC0CB
柔粉
#FFE4E1
暖白
#FAF4F0
纯白
#FFFFFF
柔和渐变 · 珊瑚粉 50% → 奶油白
深暖灰
#5D4E48
暖棕
#8F634A
图标风格
Settings
Done
Sparkle
Mood diary
Safety
Next
Activity
Back
Add
Calendar
Send
Voice
Chat
Love
Globe
Check-in
Daily quote
Support
Home
Companion
Diary
Profile
Campus
Peer support
Helpline
Loading
Happy
Calm
Tired
Anxious
Microsoft
Apple
珊瑚粉形成视觉焦点，浅粉与暖白铺陈背景；深暖灰用于文字，与暖色画面自然衔接。图标以圆润线条和统一色彩呼应角色造型
Aura / 视觉细节的统一表达
圆角 · 线条 · 色彩 · 层次
色块与描边
View my diary
Return home
Voice Mode
Sign in with Google
图文组合
Support Resources
Additional trusted options
Annie
Calm Dreamer
12 Day Streak
小标签
Calm
Tired
12 Day Streak
卡片层次
Today, 10:42 AM
Calm
Felt a breeze of fresh air while walking in the park. It was gentle and comforting...
Someone to listen
Meet Len, a patient companion for talking things through.
文字层级
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
图标排列
Home
Companion
Diary
Profile
气泡造型
I'm listening. Take your time.
边框细节
Share your thoughts...
Email Address
留白与对齐
Spoken responses
Play voice replies. Captions stay visible.
On
标题与图标
Diary
Profile
表情符号
Happy
Calm
Tired
Anxious
强调色比例
STAY
LEAVE
Are you sure you want to leave?
Session is not yet over
圆角与投影
A little lighter
I feel a bit more settled.
重复使用柔和圆角、浅投影与珊瑚粉点缀，以统一的边缘、间距和色彩比例，让不同内容保持轻盈、有序的视觉节奏
Aura / 视觉细节的统一表达
圆角 · 线条 · 色彩 · 层次
色块与描边
View my diary
Return home
Voice Mode
Sign in with Google
图文组合
Support Resources
Additional trusted options
Annie
Calm Dreamer
12 Day Streak
小标签
Calm
Tired
12 Day Streak
卡片层次
Today, 10:42 AM
Calm
Felt a breeze of fresh air while walking in the park. It was gentle and comforting...
Someone to listen
Meet Len, a patient companion for talking things through.
文字层级
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
图标排列
Home
Companion
Diary
Profile
气泡造型
I'm listening. Take your time.
边框细节
Share your thoughts...
Email Address
留白与对齐
Spoken responses
Play voice replies. Captions stay visible.
On
标题与图标
Diary
Profile
表情符号
Happy
Calm
Tired
Anxious
强调色比例
STAY
LEAVE
Are you sure you want to leave?
Session is not yet over
圆角与投影
A little lighter
I feel a bit more settled.
重复使用柔和圆角、浅投影与珊瑚粉点缀，以统一的边缘、间距和色彩比例，让不同内容保持轻盈、有序的视觉节奏
Who would you like to speak with?
Choose a companion for your current emotional needs.
Calm Listener
Len
A gentle presence who offers a patient ear and a soothing word.
Confirm Len
Select Companion
Home
Companion
Diary
Profile
Len
Calm Listener
Text Mode
Home
Companion
Diary
Profile
NOVA
Emotional Visualization
Text Mode
Home
Companion
Diary
Profile
Who would you like to speak with?
Choose a companion for your current emotional needs.
Calm Listener
Len
A gentle presence who offers a patient ear and a soothing word.
Confirm Len
Select Companion
Home
Companion
Diary
Profile
Len
Calm Listener
Text Mode
Home
Companion
Diary
Profile
NOVA
Emotional Visualization
Text Mode
Home
Companion
Diary
Profile
AURA / 角色视觉语言
角色特征与表情设计
自然的表情与动作
以倾听和微笑表现陪伴
01 / 角色设计
突出角色的标志性特征
Len 的鬃毛与护目镜、Nova 的光环与发光眼睛，构成各自的标志性特征。通过微笑与倾听的姿态，表现温和、友好的角色性格
02 / 色彩搭配
暖色之间，也有轻重
珊瑚粉点亮视觉重点，浅粉衬托角色，柔粉渐变过渡到暖白。控制深浅与面积，让画面温暖而不显厚重
倾听的手势与微笑表情
视觉设计 · 角色 · 色彩 · 表情
Len 的鬃毛与护目镜
珊瑚粉
#E65C6B
强调重点
浅粉
#FFC0CB
衬托主体
柔粉
#FFE4E1
柔和过渡
AURA / 天气与昼夜插画
把天空的变化，画进日常
以天气与昼夜为插画主题，用暖黄日光、蓝灰雨云与蓝紫月色拉开差异。统一蜡笔颗粒与柔化边缘，让不同天空保留同一种童话绘本气质
Good night, Annie.
You don't have to carry everything alone.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
原始画面 / 插画细节
Good night, Annie.
You don't have to carry everything alone.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
Good night, Annie.
You don't have to carry everything alone.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
Rise and shine, Annie.
A little sunshine for a fresh start.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
晴日 · 暖黄与浅蓝
Rest easy, Annie.
You've done enough for today.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
月夜 · 蓝紫与微光
01 / 画面重点
用色彩，
描绘时刻
把太阳、雨线与月光放在画面上方，以冷暖与明暗区分天气氛围
02 / 统一笔触
细腻颗粒
模糊边缘
轻柔叠色
更多天气配色
Stay cozy, Annie.
Let the rain set a softer pace.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
雨日 · 蓝灰
冷色雨线与轻雾
Take it slow, Annie.
Cloudy skies, room to breathe.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
阴天 · 珍珠灰
层叠云朵与柔和明暗
Rise and shine, Annie.
A little sunshine for a fresh start.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
Rest easy, Annie.
You've done enough for today.
Mood of the day
Select your mood
Happy
Calm
Tired
Anxious
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
EN
Home
Companion
Diary
Profile
插画 · 配色 · 光影
Privacy & preferences
Make this space feel like yours.
Choose how you use Aura and manage what you keep.
Conversation history
Choose whether to keep future conversations.
Off
Spoken responses
Play voice replies. Captions stay visible.
On
Reminders
Choose whether and when Aura sends reminders.
Off
Manage saved records
Camera & microphone settings
Welcome to Aura
A little space, just for you.
Choose what would feel helpful today. You can change this anytime.
Someone to listen
Meet Len, a patient companion for talking things through.
Organize my thoughts
Explore ideas and gentle visual reflections with NOVA.
Keep a personal diary
Capture a feeling or a moment in your own words.
Continue
Not sure yet · Explore first
Len
Calm Listener
Text Mode
Home
Companion
Diary
Profile
Len
Calm Listener
Text Mode
Home
Companion
Diary
Profile
If you'd like additional support, here are some trusted options. You don't have to navigate everything alone.
University & Workplace
Check if your school or employer offers free, confidential counseling services.
Community Clinics
Local community centers often provide free or sliding-scale mental health support.
Peer Support Groups
Find strength in shared experiences with guided group discussions.
Crisis Lines
Available 24/7 if you need immediate, compassionate professional help.
Please remember: This companion app is here for everyday emotional comfort, but it does not replace professional care. We deeply care about your wellbeing.
Support Resources
Home
Companion
Diary
Profile
Profile
Welcome!
Already have an account?
Sign in here
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Email Address
Password
Confirm Password
Name:
Create Account
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Don’t have an account?
Create an account
Email Address
Password
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Login
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EN
Good afternoon, Annie.
You don't have to carry everything alone.
Mood of the day
Daily Reflection
"Sometimes, the bravest thing you can do is just to keep going."
Recent Mood
Today
Need Immediate Help?
Home
Companion
Diary
Profile
EN
Diary
Today, 10:42 AM
Calm
Felt a breeze of fresh air while walking in the park. It was gentle and comforting...
Yesterday, 8:15 PM
Tired
Long day, but the sunset was beautiful. I watched the pastel colors fade into the night.
Home
Companion
Diary
Profile
You are not alone
Aura
V3.1.6
Len
Calm Listener
Text Mode
Home
Companion
Diary
Profile
NOVA
Emotional Visualization
Text Mode
Home
Companion
Diary
Profile
Profile
Language
English
简体中文
Your Journey
42
Sessions
18
Diary Entries
Support
Support Resources
Additional trusted options
Annie
Calm Dreamer
12 Day Streak
Home
Companion
Diary
Profile
Profile
Diary
Today, 10:42 AM
Calm
Felt a breeze of fresh air while walking in the park. It was gentle and comforting...
Yesterday, 8:15 PM
Tired
Long day, but the sunset was beautiful. I watched the pastel colors fade into the night.
Today, 6:15 PM
Calm
I don’t have to solve everything tonight. One small step is enough.
Home
Companion
Diary
Profile
Tap to end this demo
Len
Calm Listener
Voice Mode
That sounds like a lot to carry. We can take it one small step at a time.
Home
Companion
Diary
Profile
You are not alone
Aura
V3.1.6
Who would you like to speak with?
Choose a companion for your current emotional needs.
Calm Listener
Len
A gentle presence who offers a patient ear and a soothing word.
Confirm Len
Select Companion
Home
Companion
Diary
Profile
Your reflection
Today’s small moment.
Saved to your diary. You can edit this note or remove it anytime.
Today · Session reflection
I don’t have to solve everything tonight. One small step is enough.
Mood
Calm
Edit reflection
Delete entry
AURA / LEN & NOVA
把陪伴，贴进日常
角色贴纸系列 · 立体形象与粉色线稿的搭配
保留角色原色，以珊瑚粉线稿呼应；统一白边与浅投影，让整套贴纸轻盈而完整